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A Four-Pillar Framework for your Vietnam market entry.

Build your operational blueprint piece by piece. Take one, take all four, or begin with a single consultation. We guarantee strict operational standards: clear scopes, upfront pricing, and named deliverables. No hidden retainers.

Strategic Consulting Market Entry Local Cellar Compliance Check

Service 01

Strategic Consulting

Direct, unscripted working sessions with active operators in Vietnam’s beverage sector. Get the unvarnished truth on pricing realities, channel dynamics, distributor negotiations, and the operational blind spots you didn’t know existed.

Who it's for

Market Evaluators Producers weighing Vietnam against other Southeast Asian markets.

Stalled Exporters Brands already shipping to Vietnam, but struggling with local sell-through.

Portfolio Builders Importers looking to build, optimize, or reposition their current portfolio.

Session rate

$200/ 90 minutes

Written summary included. This fee is fully credited toward a Market Entry engagement.

Or get this session for free when you upgrade to a 3-month Premium Membership.

Format90-minute video call or in-person

TurnaroundScheduled within 5 working days

DeliverableComprehensive written summary and action plan

Book your session

What's included

Pre-Session Intelligence

You share your category, target FOB, and current positioning. We map out direct Vietnamese market comparisons before we even meet.

The Pricing Reality Check

We model your exact landed cost—layering Duty, SCT, and VAT—to project your final shelf price, and tell you bluntly if that price can compete.

Channel Strategy

Matching your volume and margin targets to the right environment: Modern Trade, Traditional Trade, On-Trade, or E-commerce.

Negotiation Playbook

Hard truths on exclusivity demands, minimum order quantities (MOQs), marketing contributions, and standard local terms.

The Action Plan

A post-session written dossier detailing exactly what to do next—and what costly mistakes to avoid.

How it works

Submit your brief

Share your category, target pricing, volumes, and what you’ve tried so far.

We prepare

We extract live pricing, channel data, and relevant importer context tailored to your brand.

The Session

90 unscripted minutes. Two-way dialogue, hard questions, real answers.

Summary & Next Steps

Documented strategic notes delivered within two working days, plus a clear scope if you decide to go further.

Service 02

Market Entry: Establish Your Direct Presence

Bypass the traditional importer bottleneck. This is your complete roadmap to establishing your own corporate footprint in Vietnam. We manage the complexities of corporate structuring, direct licensing, and compliance so you can operate independently—giving you absolute control over your brand, pricing, and distribution channels.

Who it's for

Visionary Entrants Producers who want direct market control and brand power from day one, rather than relying on third-party importers.

Transitioning Brands Companies ready to graduate from a local distributor to their own Vietnamese entity to maximize margins and focus.

Regional Expanders Groups establishing a permanent, direct corporate hub in Southeast Asia’s fastest-growing market.

Project fee

From $6,500/ engagement

Scoped after our first call. Staged payments tied to concrete deliverables—never an open-ended monthly retainer.

Typical duration8 to 14 weeks

PaymentStaged against deliverables

IncludesCorporate structuring, import licensing, and compliance build

Request a scope

What's included

Market Viability Assessment

We evaluate your category and price point against local realities. If establishing a direct entity doesn’t make financial sense yet, this stage ends in an honest ‘no’.

Corporate Structuring & Licensing

The exact legal blueprint to establish your local entity (e.g., FOE). We navigate the paperwork so you hold the Import License.

Landed Cost Architecture

Import duty, SCT, and VAT modeled on your real FOB out to recommended retail, showing the exact margins you recover by cutting out the middleman.

Compliance Build

Product self-declaration, localized labeling artwork review, and the complete import dossier prepared precisely to customs’ practical standards.

Direct Channel Strategy

Since you are the importer, we help map out your direct routes to local wholesalers, modern retail chains, and key on-trade partners.

How it works

Assessment

Two weeks. We tell you whether Vietnam is worth the capital expense before you commit to establishing an entity.

Structure and Cost

Defining the corporate structure, securing the license path, and finalizing the landed cost model. Decisions get made on hard numbers here.

Compliance Build

Declarations, labels, and the regulatory dossier prepared against what Vietnamese customs accept in practice.

Operational Launch

Your entity is live. You are legally ready to import, warehouse, and sell your own bottles directly to the Vietnamese market.

Service 03

Local Cellar

Your portfolio, stationed in Ho Chi Minh City. We hold your bottles in premium temperature-controlled storage and dispatch them directly to interested importers within 24 hours. No more 4 to 8-week cross-border delays. When a lead gets hot, the bottles arrive immediately—allowing you to jump straight into a live, online tasting session with the importer. We handle the local logistics; you own the direct relationship.

Who it's for

Vietnam-Focused Producers Wineries and distilleries actively targeting the Vietnamese market and needing a ready-to-deploy local presence.

Sample-Blocked Brands Producers whose samples keep arriving late, warm, or stuck in customs.

Proactive Dealmakers Brands that want to drive the conversation and pitch immediately. Host live, online tasting sessions on your own schedule, without being paralyzed by 4-to-8-week international shipping delays.

Monthly

$199/ month

Capacity up to 60 bottles. Dispatch fee $20 per dispatch within Vietnam. Customs clearance for your consignment is quoted separately.

Dispatch timeWithin 24 hours of request

Storage18–20°C, humidity controlled

Minimum term3 months

Reserve cellar space

What $199 a month replaces

Travel Cost

A full year of local storage costs less than one business trip to Vietnam. You are always on the ground.

Opportunity Cost

Act while the lead is hot. Skip the six-week shipping delay and strike immediately.

Market Commitment

Local stock proves you are serious about Vietnam, not just testing the waters from afar.

Product Integrity

Zero risk of heat damage in transit. Importers taste exactly what you intended.

Deal Velocity

Tuesday request, Wednesday tasting. Turn quarter-long negotiations into two-week closes.

Competitive Edge

While competitors quote shipping times, you are already pouring. First to the glass wins.

What's included

Temperature-controlled storage

Held securely at 18–20°C in Ho Chi Minh City, ensuring your portfolio rests in optimal conditions, not in an unconditioned port warehouse.

24-hour dispatch

When an importer shows interest, we move immediately. A request on Tuesday means bottles are in their hands on Wednesday—cutting out weeks of international shipping delays.

Dispatch log

Full visibility on who received what and when, allowing you to track exactly which conversations are real and moving forward.

Virtual tasting setup

We ensure your bottles arrive in pristine condition and notify you the moment they land, setting the perfect stage for you to initiate a live online pitch.

How it works

Reserve space

Tell us how many SKUs and bottles you want held.

Ship once

One consignment to us. We clear it and log it into storage.

Dispatch on request

You or the importer requests a sample; it moves within 24 hours.

You close the deal

The commercial relationship is yours. We are fulfilment, not an agent.

Service 04

Compliance Audit & Risk Mitigation

Built specifically for local importers and distributors in Vietnam. We conduct a rigorous diagnostic of your licenses, product declarations, labels, and dossiers. Our mission is twofold: proactively identify errors to forecast and minimize potential penalties, and provide the exact corrective roadmap to ensure your operations align completely with current Vietnamese law.

Who it's for

Scrutinized Importers Distributors who have previously faced customs holds, fines, or post-clearance audits and need to sanitize their paperwork.

Scaling Distributors Local entities rapidly expanding their SKUs and needing to bulletproof their compliance before a market inspection.

New Licensees Newly established importers wanting to ensure their first commercial shipments don’t trigger regulatory red flags.

Project fee

$950/ engagement

A flat fee for the complete diagnostic review of your paperwork. One re-check after your corrections is included at no extra cost.

Turnaround5 to 7 working days

DeliverableWritten report with penalty forecasting and corrective actions

Re-checkIncluded once

Request an audit

What's included

Error & Penalty Forecasting

We identify discrepancies in your current paperwork, highlighting exactly which errors trigger customs holds or market management fines, and assess the potential financial impact.

Corrective Roadmap

Step-by-step solutions to fix non-compliant documents, ensuring your operations adapt perfectly to regulatory requirements.

Licence & Scope Review

Cross-checking your existing corporate licenses against the actual trading activities you are conducting to prevent operational suspension.

Label & Declaration Audit

Scrutinizing Vietnamese secondary labels, mandatory health warnings, and self-declarations against what authorities enforce in practice, not just in theory.

Dossier Cross-check

Invoices, packing lists, COs, and export declarations reviewed for absolute cross-document consistency.

How it works

Submit the documents

Send us your current licenses, product declarations, label artworks, and shipping paperwork.

The Diagnostic

We cross-check your files against current laws and actual on-the-ground enforcement practices.

Findings & Solutions Report

You receive a written dossier ranking every issue by severity, potential penalty exposure, and the exact steps required to fix them.

The Re-check

You implement the corrections; we verify them one last time before you ship or face inspection.

Common questions

What clients ask before signing

If your question is not here, ask it in the enquiry form below. We answer in writing before you commit to anything.

Not necessarily. Many producers enter through a Vietnamese importer of record who holds the licences and takes title. Setting up your own entity makes sense at higher volumes or when you want control over pricing and distribution. We model both routes in a Market Entry engagement before you decide.

Send an enquiry

Tell us the category, the target price point and where you are today. You get a written reply with a scope and a fee — or an honest no.

Reply within two working days

Ho Chi Minh City time, Monday to Friday.

vietnam@theflagship.asia

Or write to us directly.

+84 908707081

Calls and WhatsApp.